Falken Tyres Overview

Founded in 1983 in Japan, Falken Tyres began as a high-performance brand under the Sumitomo Rubber Industries umbrella. Known for its focus on ultra-high-performance tyres, Falken quickly gained popularity among driving enthusiasts and professionals for its commitment to quality, performance, and safety. With manufacturing plants in key locations worldwide, Falken has established a presence in over 100 countries, cementing its reputation as a trusted and innovative tyre manufacturer. Falken employs thousands globally, working across diverse sectors to bring premium tyre solutions to market.

Why Choose Falken?

Choosing Falken means choosing advanced technology and innovation. Known for precision in engineering, Falken supplies tyres to major automotive brands such as Subaru, Suzuki, and Nissan. Falken has gained recognition in the motorsport industry, especially in drifting and off-road competitions, making it a top choice for both professional racers and everyday drivers seeking superior performance and control.

Falken and Motorsports

Falken Tyres actively participates in motorsports events worldwide, including the Nürburgring 24-Hour Race and Formula Drift. Through motorsports, Falken tests and refines its tyre technology, ensuring that it meets the highest standards for durability, traction, and handling under extreme conditions.

About Falken Tyres

Falken Tyres brings a unique blend of Japanese precision engineering and relentless innovation to the global tyre market. In just a few decades, Falken has developed an impressive portfolio, especially in ultra-high-performance and all-terrain tyres, designed to meet the needs of today’s discerning drivers. Falken invests heavily in research and development to deliver tyres that keep drivers safe and vehicles running smoothly, whatever the conditions.

Falken continues to expand its product offerings with features like:

• End-User-Centric Design: Falken involves thousands of drivers in developing its products, aiming to exceed their real-world performance expectations.
• Optimized Performance Testing: Rigorous testing and independent evaluations ensure Falken tyres consistently rank highly in performance, fuel efficiency, and durability metrics.
• Enhanced Size Range: A broad selection that includes high-demand sizes, particularly for RIM ≥ 17”, enabling seamless product choices for consumers and distributors.
• Simplified Lineup: Falken’s product lines are crafted for easy navigation, making it straightforward for customers to choose the best tyre for their needs.
• Advanced Technology Solutions: Innovations like Falken’s Silent Core noise reduction technology ensure a quieter, more comfortable ride, while run-flat options provide peace of mind in emergencies, allowing continued driving after a puncture.

With Falken Tyres, drivers can trust they’re choosing a brand with a legacy of performance and a commitment to innovation, reliability, and safety on every journey.